Kenny Loh Couture along with Penang Nyonya Culture was started by Kenny Loh to safeguard his family legacy. The brand specialises in Peranakan inspired collectables, prints, hand tiffin carriers and is most known for their kebayas and beaded shoes. The brand has built a very strong local and international clientele and he is one of the few artisans working on nyonya kebaya tailoring and embroidery in the Malaysia. He is also well-known for his wide range of nyonya beaded shoe creation. Loh is a very strong advocate for the Penang baba-nyonya culture and practices. He also shares his traditional nyonya recipes online.